Level Up covers the entire video game creation process Readers will learn how to develop marketable ideas, learn what perils and pitfalls await them during a game's pre-production, production and post-production stages Video games continue to be a growth market, with sustained growth since 2006 despite the economic downturn. 2008 was a record year for game sales. Expert author Scott Rogers is a veteran of the industry and has designed hits including God of War, the SpongeBob Squarepants game series, and the venerable Pac Man World. His recent talks at Game Developer Expo was featured on sites including BoingBoing, Digg, and Slashdot. Demand for game designers and developers has tripled since 2006 (indeed.com) It has a unique approach with Scott's tongue in cheek style, and "more practice, less theory" approach will appeal to today's readers who want to get started quickly.